Dynamic Pricing of Tropical Fruits in Hainan Based on Internet of Things Technology

Huiyuan Wang, Huafen Zou, Chun Wang and Hailiang Li

Asian Agricultural Research, 2021, vol. 13, issue 04

Abstract: In recent years, the Internet of Things (IoT) technology has been widely used in the production and sales of tropical fruits, with strong practicability and wide application prospects. The tropical fruit dynamic pricing model based on the IoT technology can promote the healthy development of the tropical fruit industry in Hainan and ensure the income of fruit farmers. Based on IoT technology, the quality grade of tropical fruits in Hainan is obtained. According to the dynamic pricing strategy of revenue management, a dynamic pricing model based on the quality of tropical fruits and a dynamic pricing model based on consumer segmentation are established to study the dynamic pricing problem under the condition of maximum profit for tropical fruit sellers. The research results show that for different fruit quality and consumer groups, different pricing models are required for pricing, in order to get the maximum profit from tropical fruit sales. Sellers must flexibly adopt different dynamic pricing models to price tropical fruits to enhance the competitiveness of the tropical fruit industry.

Keywords: Agribusiness (search for similar items in EconPapers)
Date: 2021
References: Add references at CitEc
Citations:

Downloads: (external link)
https://ageconsearch.umn.edu/record/316909/files/D ... ngs%20Technology.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ags:asagre:316909

DOI: 10.22004/ag.econ.316909

Access Statistics for this article

More articles in Asian Agricultural Research from USA-China Science and Culture Media Corporation
Bibliographic data for series maintained by AgEcon Search ().