Influence of product type and individuals’ perceptions on the geographic boundary for local products
Alicia L. Rihn,
Benjamin Campbell (),
Hayk Khachatryan and
International Food and Agribusiness Management Review, 2017, vol. 20, issue 3
Over the past couple of decades, consumers have begun to increase purchasing of locally labeled products. However, research has shown their definition of local production is not always accurate and varies by product category. This study investigates consumers’ perceptions of the geographic boundary for local fruits/ vegetables and ornamental plants. A multinomial logit model is used to assess how consumers’ perceptions and perceived characteristics of local product attributes/factors (e.g. freshness, support local community, etc.) influence their understanding of geographic boundaries of local. Results are applicable to producers and retailers in their efforts to obtain portions of the local market. They are also pertinent to policy makers as they determine relevant regulations and definitions of local products.
Keywords: Community/Rural/Urban Development; Crop Production/Industries (search for similar items in EconPapers)
References: View references in EconPapers View complete reference list from CitEc
Citations: Track citations by RSS feed
Downloads: (external link)
https://ageconsearch.umn.edu/record/264232/files/i ... 3.pdf?subformat=pdfa (application/pdf)
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
Persistent link: https://EconPapers.repec.org/RePEc:ags:ifaamr:264232
Access Statistics for this article
More articles in International Food and Agribusiness Management Review from International Food and Agribusiness Management Association Contact information at EDIRC.
Bibliographic data for series maintained by AgEcon Search ().