17. A study on Agricultural marketing its impact on Agrarian development in Telangana state Challenges and Possibilities

Pashikanti Omkar

Indian Journal of Agricultural Marketing, 2025, vol. 39, issue 3

Abstract: The present study is investigated agricultural marketing and its impact on agrarian development in Telangana state. It become a model for agricultural development in the country, and agriculture marketing ensuring food security improving farmers livelihoods and promoting sustainable agriculture development and increased growth rates, enhance the agricultural productivity in the state, as they proclaim to set up competitive alternative channels to create an eco system with freedom of choice for farmer and trader in sale and procurement of agricultural produce by facilitating remunerative prices as its preamble, would run contrary to its preamble with the law leaning more towards the interest of traders as against farmers, there is a need for more sustained intervention from state in agricultural marketing by acting as facilitators of regulated decentralized procurement of agrarian produce, still suffers from agriculture distress due to the agricultural marketing facilities and infrastructure price fluctuations now, more scarcity in the Telangana state that is fertilizer like urea bags (NH2)2CO.) the farmers suffers for it, agriculture marketing covers the services involved in moving in agricultural products from the farmers to consumers the unmoors interconnected activities are involved in doing this such as planning production, growing harvesting, grading, packing, transportation, storage and food processing distribution advertising and sale activities. as against withdrawal of state necessitated by reforms critically engage with the idea of freedom of choice by placing the existing asymmetrical dyadic interaction between farmer and trader enmeshed in debt trap which robs the very idea of freedom of choice of farmers to sell their produce. Key words: Agricultural marketing problems, infrastructural facilities, issues and challenges, present status, agricultural development in Telangana.

Keywords: Agribusiness (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:ags:injagm:400129

DOI: 10.22004/ag.econ.400129

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