Research Report: What They Know and Why They Do It: Preliminary Findings of Farmer Focus Group Discussion on Value-Added Agriculture in North Carolina

Obed Quaicoe, Roger Vorsah, Kenrett Jefferson-Moore, Jarvetta Bynum and John Owens

Journal of Food Distribution Research, 2022, vol. 53, issue 01

Abstract: Sustaining farm profitability has been challenging for North Carolina smallholder farmers facing market failure. Small farms earning between $10,000 or less and $50,000 annually in net farm income need alternative practices that will make them more profitable. This study assesses North Carolina small farmers’ understanding and attitudes towards value-added agriculture. We conducted farmer focus group interviews and analyzed the data using Qualitative Data Analysis Miner Lite. We found that the main drivers of value-added agriculture include improving on-farm profitability, product expansion, and market growth. High production costs and lack of government assistance are some of the factors limiting value-added participation.

Keywords: Agribusiness; Agricultural Finance; Crop Production/Industries (search for similar items in EconPapers)
Date: 2022
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
https://ageconsearch.umn.edu/record/339674/files/Quaicoe.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ags:jlofdr:339674

DOI: 10.22004/ag.econ.339674

Access Statistics for this article

More articles in Journal of Food Distribution Research from Food Distribution Research Society Contact information at EDIRC.
Bibliographic data for series maintained by AgEcon Search ().