Demand-Oriented Differentiation and Homogeneous Management Strategies for Multi-Campus Public Hospitals

Xiaoyin Guan, Hongxia Li, Bo Wang, Leqin Gong, Min Yang, Peng Sun and Hui Liu
Additional contact information
Xiaoyin Guan: Shenzhen Pingle Orthopedic Hospital (Shenzhen Pingshan Traditional Chinese Medicine Hospital), Shenzhen, China.
Hongxia Li: Shenzhen Pingle Orthopedic Hospital (Shenzhen Pingshan Traditional Chinese Medicine Hospital), Shenzhen, China.
Bo Wang: Shenzhen Pingle Orthopedic Hospital (Shenzhen Pingshan Traditional Chinese Medicine Hospital), Shenzhen, China.
Leqin Gong: Shenzhen Pingle Orthopedic Hospital (Shenzhen Pingshan Traditional Chinese Medicine Hospital), Shenzhen, China.
Min Yang: Shenzhen Pingle Orthopedic Hospital (Shenzhen Pingshan Traditional Chinese Medicine Hospital), Shenzhen, China.
Peng Sun: School of Management, Jinan University (JNU), Guangzhou, China.
Hui Liu: Public Hygiene and Health Bureau of Pingshan District, Shenzhen, China.

International Journal of Science and Business, 2024, vol. 41, issue 1, 97-110

Abstract: This study explores the challenges and strategies involved in managing multi-campus public hospitals, with a focus on balancing differentiated service offerings tailored to regional needs and maintaining homogeneous service quality across campuses. A mixed-methods approach was used, combining qualitative interviews with stakeholders and quantitative surveys with patients and healthcare professionals. Findings revealed significant disparities in resource allocation between campuses, particularly between urban and rural locations, impacting service differentiation. Best practices identified included tailored service offerings, flexible staff roles, and centralized management strategies such as standardized protocols, IT integration, and cross-campus staff rotations. The study concludes that effective management of multi-campus hospitals requires tailored resource allocation, investment in digital health solutions, and a focus on workforce training to ensure both differentiation and homogeneity in service quality. Recommendations are provided for hospital administrators and policymakers to enhance multi-campus operations, and future research is suggested to focus on the role of digital health technologies, AI-driven decision-making, and patient-centered outcomes.

Keywords: Multi-campus hospitals; Differentiated services; Homogeneous management; Resource allocation; Digital health; Public hospital management; Healthcare quality; Telehealth. (search for similar items in EconPapers)
Date: 2024
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
https://ijsab.com/wp-content/uploads/2467.pdf (application/pdf)
https://ijsab.com/volume-41-issue-1/7234 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:aif:journl:v:41:y:2024:i:1:p:97-110

Access Statistics for this article

International Journal of Science and Business is currently edited by Dr. Md Shamim Hossain

More articles in International Journal of Science and Business from IJSAB International
Bibliographic data for series maintained by Farjana Rahman ().