Public-Private Distinctions and Strategic Management

Ioan Nicolae
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Ioan Nicolae: University of Craiova, Craiova, Romania

Management and Marketing Journal, 2007, vol. 5, issue 1, 199-205

Abstract: Public organizations are no longer synonymous with governmental agencies but include many for-profit service organi­zations as well as the third sector, which is made up of the private NPOs. Such diverse organizations. meet the publicness criterion to the extent that they cannot ignore publicness when dealing with development of strategy. Competitive models of strategic management have little use in organizations with significant degrees of publicness. Instead, a strategy should be sought which enhances cooperation and collaboration. Strategic management in public settings must identify the beliefs and demands of key stakeholders and deal with elaborate fictions held by these individuals to premise development and guide implementation. Strategic managers must carefully collaborate with their oversight body as they fashion a strategy.

Keywords: public organization management; environmental factors (search for similar items in EconPapers)
JEL-codes: M10 (search for similar items in EconPapers)
Date: 2007
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Persistent link: https://EconPapers.repec.org/RePEc:aio:manmar:v:5:y:2007:i:1:p:199-205

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