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RURAL TOURISM–REALISTIC SOLUTION FOR SUSTAINABLE SOCIO-ECONOMIC DEVELOPMENT: CASE STUDY OF VALCEA COUNTY, OLTENIA REGION

Ionut-Adrian Draguleasa, Alexandru Andrei Popescu, Emilia Constantinescu and Mirela Mazilu
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Ionut-Adrian Draguleasa: University of Craiova, Craiova, Romania
Alexandru Andrei Popescu: University of Craiova, Craiova, Romania
Emilia Constantinescu: University of Craiova, Craiova, Romania
Mirela Mazilu: University of Craiova, Craiova, Romania

Management and Marketing Journal, 2024, vol. XXII, issue 1, 68-80

Abstract: Rural tourism is characterized as a form of self-initiated tourism, which has, in the foreground, the involvement of the local population, which helps considerably in supporting and promoting traditions, crafts, and customs. The methodology of this research is based on the study of the specialized literature by investigating a case study regarding the tourist activity of rural tourism in Valcea County. The research hypotheses forecast and serve the general objective of the study, namely presenting that rural tourism can be a realistic solution for the sustainable socio-economic development of Valcea County. This work aims to identify the main development areas of Valcea County where the trends of development and practice of rural tourism are significantly important for the Oltenia Region as a first step towards unique research for promotion, sustainability, and socio-economic development in rural areas.

Keywords: Rural tourism; sustainable development; Valcea County; forms of tourist; tourist reception structures. (search for similar items in EconPapers)
JEL-codes: L83 M10 (search for similar items in EconPapers)
Date: 2024
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