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The Gift, the Market, and the Question of Living Well Together: Exploring Rhetorics of Allo-Liberalism as Antidote to Neoliberalism

Mari Lee Mifsud ()
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Mari Lee Mifsud: Department of Rhetoric and Communication Studies, University of Richmond, Richmond, VA., USA

Society and Economy, 2018, vol. 40, issue 3, 333-347

Abstract: This essay joins with others in exposing and critiquing problems with neoliberalism in the orchestration of society. Using rhetorical theory both ancient and contemporary that relates rhetoric to the gift and giving, this essay shows the inhospitable rhetorical dynamics of neoliberalism and explores the rhetorical possibilities of transformation through allo-liberalism, a turn to the other with liberality, generosity, and love.

Keywords: rhetoric; communication; tropes; neoliberalism; allo-liberalism; the gift (search for similar items in EconPapers)
Date: 2018
Note: Journal: Society and Economy
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