The Impact of Innovation on Entrepreneurial Orientation: A Case Study of SMEs in Osun State

Opeoluwaseun Ojekemi and Tomiwa Adebayo ()

Asian Journal of Economics and Empirical Research, 2020, vol. 7, issue 2, 153-158

Abstract: The study aim is to examine the impact of process innovation, product innovation and market innovation on entrepreneurial orientation using Osun state as a case study. The study based on the CDM theoretical framework. Questionnaires were distributed to SMEs in Osun state. The 350 questionnaires were distributed to the respondents; however, only 201 were filled properly and returned. The multiple regression was deployed to investigate this relationship. The study findings shows; (i) there are positive relationship between product innovation and entrepreneurial orientation; (ii) there is positive relationship between process innovation and entrepreneurial orientation; and (iii) there is positive relationship between market innovation and entrepreneurial orientation.

Keywords: E.O; Market innovation; Process innovation; Product innovation; SMEs; Regression technique. (search for similar items in EconPapers)
Date: 2020
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Persistent link: https://EconPapers.repec.org/RePEc:aoj:ajeaer:v:7:y:2020:i:2:p:153-158:id:1831

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