A 2-phase labeling and choice architecture intervention to improve healthy food and beverage choices

A.N. Thorndike, L. Sonnenberg, J. Riis, S. Barraclough and D.E. Levy

American Journal of Public Health, 2012, vol. 102, issue 3, 527-533

Abstract: Objectives: We assessed whether a 2-phase labeling and choice architecture intervention would increase sales of healthy food and beverages in a large hospital cafeteria. Methods: Phase 1 was a 3-month color-coded labeling intervention (red=unhealthy, yellow=less healthy, green=healthy). Phase 2 added a 3-month choice architecture intervention that increased the visibility and convenience of some green items. We compared relative changes in 3-month sales from baseline to phase 1 and from phase 1 to phase 2. Results: At baseline (977793 items, including 199513 beverages), 24.9% of sales were red and 42.2% were green. Sales of red items decreased in both phases (P

Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:aph:ajpbhl:10.2105/ajph.2011.300391_6

DOI: 10.2105/AJPH.2011.300391

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