Children's ability to evaluate television commercial messages for sugared products

A.M. Lambo

American Journal of Public Health, 1981, vol. 71, issue 9, 1060-1062

Abstract: A study of the ability of 120 children to evaluate the cariogenic potential of products presented in commercial television messages was undertaken. Each child was shown commercials for sugar-containing products. The results indicated: 1) grade-related differences exist in a child's ability to evaluate products; 2) no differences between socioeconomic status groups were found in a child's ability to evaluate products; 3) a weak relationship between the level of dental health knowledge and ability to evaluate the products.

Date: 1981
References: Add references at CitEc
Citations:

Downloads: (external link)
http://hdl.handle.net/10.2105/AJPH.71.9.1060

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:aph:ajpbhl:10.2105/ajph.71.9.1060_6

DOI: 10.2105/AJPH.71.9.1060

Access Statistics for this article

American Journal of Public Health is currently edited by Alfredo Morabia

More articles in American Journal of Public Health from American Public Health Association
Bibliographic data for series maintained by Christopher F Baum ().