The rise of CreAltives: Using AI to enable and speed up the creative process

Andrew Pearson
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Andrew Pearson: Intelligencia, China

Journal of AI, Robotics & Workplace Automation, 2023, vol. 2, issue 2, 101-114

Abstract: The ancient Greeks invented the concept of the muse goddess to be a vessel that would enter a human’s life and spark long-desired creativity. The Greek gods did not want to give humans credit for coming up with creativity; however, humans may have invented something as good as a muse — artificial intelligence (AI). Today, AI, machine learning (ML), deep learning (DL) and natural language processing (NLP) could be taking up that ‘muse role’ as well as becoming the workhorse for many a visual artist’s grunge work, and possibly even their creative work as well. In this paper, we will look at how modern creative AI technologies can be viewed through the lens of five groups. We will also explore how recent advances in creative AI offer users the ability to create images, compose music, animation and even video in ways never before possible — and then wrap up with final takeaways on the future of artistic creativity in the era of AI.

Keywords: artificial intelligence; personalisation; machine learning; deep learning; natural language processing; text-to-image; generative AI; customer relationship management; behavioural marketing; personalisation; creativity; visual art; music; animation; video; video gaming; images (search for similar items in EconPapers)
JEL-codes: G2 M15 (search for similar items in EconPapers)
Date: 2023
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