DETERMINANTS OF TOURISM ENTREPRENEURSHIP: THE CASE OF STRAJA RESORT

Oana Adriana Gica (), Cristian-Len Nemes () and Ovidiu Moisescu ()
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Oana Adriana Gica: Department of Hospitality Services, Faculty of Business, Babes-Bolyai University Cluj-Napoca, Romania
Cristian-Len Nemes: Graduate student, bachelor level, Faculty of Business, Babes-Bolyai University Cluj-Napoca, Romania

JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, 2014

Abstract: According to our knowledge there has been limited research conducted in Romania with respect to tourism entrepreneurship. Due to the fact that entrepreneurship can be considered an engine for economic progress and that tourism is an economic activity that efficiently creates jobs in regions lacking important development opportunities, we undertook an exploratory investigation of entrepreneurs from Straja mountain resort. Our research concentrated on identification of the socio-economic background of tourism entrepreneurs, the factors underlying their decision to become an entrepreneur, in general, and that to become an entrepreneur in tourism, in particular. Also, the paper investigates the influence of entrepreneurs’ socio-demographic characteristics on the motivations to become an entrepreneur and respectively, to invest in tourism.

Keywords: SMEs; entrepreneurship; tourism; motivations; Straja (search for similar items in EconPapers)
JEL-codes: L26 L83 (search for similar items in EconPapers)
Date: 2014
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http://tbs.ubbcluj.ro/RePEc/bbn/journl/Negotia_4_2014.pdf Revised version, 2014 (application/pdf)

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