MARCH MADNESS: NCAA TOURNAMENT PARTICIPATION AND COLLEGE ALCOHOL USE

Dustin White, Benjamin W. Cowan and Jadrian Wooten

Contemporary Economic Policy, 2019, vol. 37, issue 3, 449-461

Abstract: While athletic success may improve the visibility of a university to prospective students and thereby benefit the school, it may also increase risky behavior in the current student body. Using the Harvard School of Public Health College Alcohol Study, we find that a school's participation in the NCAA Basketball Tournament is associated with a 47% increase in binge drinking by male students at that school. Additionally, we find evidence that drunk driving increases by 5% among all students during the tournament. (JEL I12, I23, Z28)

Date: 2019
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https://doi.org/10.1111/coep.12425

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Working Paper: March Madness: NCAA Tournament Participation and College Alcohol Use (2017)
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