THE ADOPTION OF JAPANESE MANAGEMENT TECHNIQUES IN BRAZILIAN INDUSTRY*

John Humphrey

Journal of Management Studies, 1995, vol. 32, issue 6, 767-787

Abstract: Changing competitive conditions in Brazilian industry are leading companies to seek Japanese management techniques as a means of rapidly raising productivity and quality. Macroeconomic instability, low levels of educational achievement and poor labour relations would seem to present barriers to the use of these techniques. Case studies of firms in the motor components industry show that firms in Brazil can make radical changes to their production systems, overcome educational deficiencies and also secure reverse past employment relations practices in order to obtain some degree of acceptance of change by labour. However, there are reasons for supposing that these successes may be difficult to sustain in a difficult and turbulent macroeconomic environment.

Date: 1995
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