Research notes and communications sources of competitive data for the management strategist

Murray A. Young

Strategic Management Journal, 1989, vol. 10, issue 3, 285-293

Abstract: Timely use of print and electronic information on corporate and industry performance requires knowing where to look, what to expect, and what the limitations of the data are. This article summarizes the most generally available, low‐cost sources of information on suppliers, resellers, and competitors. Particular attention is paid to sources providing the business strategist with insight into actual and potential sources of competitive advantage.

Date: 1989
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