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Research notes and communications a note on global strategies

Bruce Kogut

Strategic Management Journal, 1989, vol. 10, issue 4, 383-389

Abstract: This article augments, as well as takes issue with, the recent review by Ghoshal on international competition. The central question is what changes strategically when a firm moves from domestic to overseas competition. In analyzing this question, it is shown that there exists a neglected line of relevant research by two schools of thought: the Cambridge (Massachusetts) axis and internalization theory. The recent focus of research is described as understanding the multinational corporation as a network competing on its flexibility and the transfer of acquired capabilities across borders.

Date: 1989
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Citations: View citations in EconPapers (19)

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https://doi.org/10.1002/smj.4250100407

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