The emerging paradigm of strategic behavior

H. Igor Ansoff

Strategic Management Journal, 1987, vol. 8, issue 6, 501-515

Abstract: Several apparently conflicting empirically tested theories have been advanced as explanations of strategic behavior. This paper suggests that the theories differ because they were based on observations of organizations in different environmental settings. The paper proposes a paradigmic framework which legitimizes and accommodates the respective theories.

Date: 1987
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