Institutional support for the environmental marketing implementation into the agrarian sector of the economy

Lazarenko V.
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Lazarenko V.: Institute of Agroecology and Environmental management of NAAS

Balanced Nature Using, 2017, vol. 5, issue 4, 40-44

Abstract: Illuminated the institutional tools to ensure implementation of the environmental concept of marketing in the agricultural sector. Characterized the relationship between formal and informal institutions in environmental marketing. Disclosed and analyzed the concept of «economic mentality».

Keywords: institutionalism; institutions; ecological marketing; mentality. (search for similar items in EconPapers)
Date: 2017
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Persistent link: https://EconPapers.repec.org/RePEc:bnu:journl:v:5:y:2017:i:4:p:40-44

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