Toward a Context and Feasibility Driven Entrepreneurial Education: Evidence from Entrepreneurial Intention Determinants of Malaysian Students

Stouraitis Vasilios (), Kyritsis Markos, Mior Harris Mior Harun, Roberts Julie, Garwe Wadzanai and Tsanis Konstantinos
Additional contact information
Stouraitis Vasilios: Glasgow Caledonian University, Glasgow, UK
Kyritsis Markos: University of Reading Henley Business School, Reading, UK
Mior Harris Mior Harun: Universiti Teknologi MARA, Shah Alam, Malaysia
Roberts Julie: Glasgow Caledonian University, Glasgow, UK
Garwe Wadzanai: Food and Agriculture Organization of the United Nations, Rome, Italy
Tsanis Konstantinos: Hult Dubai, Dubai, UAE

Entrepreneurship Research Journal, 2025, vol. 15, issue 2, 459-485

Abstract: Irrespective of support or opportunities, evidence suggests that most higher education business students in emerging markets are still primarily guided reactively (out of personal need or temporarily) into for-profit entrepreneurship rather than through personal incentive raising doubts on the impact of University entrepreneurial push strategies and programmes. We address the lack of meso level quantitative studies and propose a new student-related context sensitive conceptual model for student entrepreneurial intention in emerging markets exploring the extent to which a context-based and feasibility-oriented conceptual model is required. We propose the components Risk and Innovation, Autonomy, National norms and number of languages spoken all affect entrepreneurial intention. Furthermore, we suggest that education has a moderating effect overall and more so on the risk and innovation component. Our theoretical framework was partially supported as we show compelling evidence that risk and innovation, autonomy, and languages spoken have a significant effect on student entrepreneurial intention. The results indicate that conceptual frameworks differ by context and entrepreneurship education in emerging markets is contingent on specific human capital of students but can be stimulated through improving cognitive institutional structures and curricula focusing on context and attitudes towards risk taking.

Keywords: entrepreneurial education; quality education; entrepreneurial intention; entrepreneurship; Malaysia; emerging markets (search for similar items in EconPapers)
Date: 2025
References: Add references at CitEc
Citations:

Downloads: (external link)
https://doi.org/10.1515/erj-2023-0379 (text/html)
For access to full text, subscription to the journal or payment for the individual article is required.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:bpj:erjour:v:15:y:2025:i:2:p:459-485:n:1004

Ordering information: This journal article can be ordered from
https://www.degruyte ... journal/key/erj/html

DOI: 10.1515/erj-2023-0379

Access Statistics for this article

Entrepreneurship Research Journal is currently edited by Chandra S. Mishra and Ramona K. Zachary

More articles in Entrepreneurship Research Journal from De Gruyter
Bibliographic data for series maintained by Peter Golla ().