Augmenting HRM through enhancing the benefits of digital transformation

Elena-Sabina Turnea and Carmen Claudia Aruştei
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Elena-Sabina Turnea: Faculty of Economics and Business Administration, Alexandru Ioan Cuza University of Iași, Romania
Carmen Claudia Aruştei: Faculty of Economics and Business Administration, Alexandru Ioan Cuza University of Iași, Romania

CrossCultural Management Journal, 2023, issue 2, 105-111

Abstract: Digital Human Resource Management transformation represent a reality that each organisation is dealing with these days, a situation that was accelerated by COVID-19 pandemic period. Organisations that are taking this step are determined by the benefits that the transformation could have for both employees and organisation’s performance. However, research in the field failed in offering the evidence on these benefits in relation to all type of performance. At the same time, despite the advantages brought, the process could still be a challenge for HR professionals to implement, as blending digital processes and human touch is not so easy to be done. Research on the way in which the digital HRM transformation should take place, focusing on factors that facilitate the transformation as well as on HR professionals competencies needed is recommended. Thereby, the purpose of our paper is to analyse the main concepts of augmenting HRM and to propose a future research methodology for this topic.

Keywords: augmentation; digitization; automation; artificial intelligence (AI); technology; human resource management (HRM); digital transformation; augmented capabilities (search for similar items in EconPapers)
JEL-codes: J20 J24 J29 (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:cmj:journl:y:2023:i:2:p:105-111

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