Deserted Local News: Exploring News Deserts From a Journalistic Recruitment Perspective

Ragnhild Kr. Olsen and Birgit Røe Mathisen
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Ragnhild Kr. Olsen: Department of Journalism and Media Studies, Oslo Metropolitan University, Norway
Birgit Røe Mathisen: Faculty of Social Science, Nord University, Norway

Media and Communication, 2023, vol. 11, issue 3, 390-400

Abstract: An emerging body of research addresses how news deserts cause democratic deficits. This literature is mostly concerned with the closure of local news outlets. The present study was carried out in Norway, a country characterised by rich local media infrastructure. However, recruiting skilled and trained journalists to staff this infrastructure is challenging. Based on qualitative interviews with editors and journalism students ( N = 21), this article explores the lack of skilled local journalists at small local newspapers, through a job attractiveness lens, and exposes how economic, geographic, and professional prestige factors contribute to labour deficits, identified as a brain drain threat in local journalism. The study expands the news desert research beyond the closure of local newspapers to encompass journalist labour deficits in an otherwise stable and diverse local media environment and discusses professional, societal, and political implications of the recruitment problem.

Keywords: brain drain; job attractiveness; journalistic recruitment; local journalism; news desert (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:cog:meanco:v11:y:2023:i:3:p:390-400

DOI: 10.17645/mac.v11i3.6738

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