Globalization, Higher Education, and Neoliberal Values: Evidence from the Bologna Process

Marco Giani

British Journal of Political Science, 2025, vol. 55, -

Abstract: Globalization’s emphasis on the knowledge economy gradually shifted universities’ objectives away from fostering social cohesion towards developing market skills. What kind of citizenship has emerged from this process? Using a staggered difference-in-differences design, I study the political economy legacy of the largest ever market-oriented transformation in higher education – the Bologna Process – for European millennials. I find evidence for a ‘neoliberal hypothesis’: the reform substantially increased the perceived importance of achieving status and wealth. By contrast, I find no evidence for a ‘humanist hypothesis’: The reform did not change the perceived importance of global equality and environmental issues. Ironically, the Bologna Process heightened the perceived importance of status and wealth without delivering long-run gains in income and employment. My findings dispute that universities indoctrinate students into left-wing politics, and suggest that market-friendly institutional change constructs the ‘student customer’.

Date: 2025
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