Satisfaction Evaluation of Milk Handlers by Southern U.S. Dairy Farmers
Dave M. Sayers,
Richard L. Kilmer,
Jonq-Ying Lee and
Anouk M. Flambert
Journal of Agricultural and Applied Economics, 1996, vol. 28, issue 2, 313-321
Abstract:
An ordered probit model is used to investigate the factors that determine post-choice satisfaction of southeastern U.S. dairy farmers with their milk handlers. The impact on farmer satisfaction of milk handler attributes, farm/farmer characteristics, and farm location is tested. Results support the hypothesis that mailbox price and the quality of service provided by milk handlers have a positive effect on satisfaction levels. Bargaining-operating cooperatives are negatively associated with farmer satisfaction when contrasted against independently owned milk handlers and bargaining-only cooperatives. Choice and the ability to switch milk handlers are also important determinants of farmer satisfaction.
Date: 1996
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Persistent link: https://EconPapers.repec.org/RePEc:cup:jagaec:v:28:y:1996:i:02:p:313-321_00
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