Diversification of Regional Marketing Cooperatives*

Thomas Sporleder () and Robert A. Skinner

Journal of Agricultural and Applied Economics, 1977, vol. 9, issue 1, 191-195

Abstract: Several definitions of diversification exist. Typically, the concept is dynamic and refers to the relationship among various activities or enterprises in which the firm is engaged. As new activities are acquired by a firm from some existing base of activities, complementarity of the newly acquired activity relative to the existing base is subjectively determined. Judgment is rendered on whether the result represents diversification or conglomeration.Conventional wisdom has not succinctly differentiated between diversification and conglomeration. Some writers have considered conglomeration a special case of diversification [2, 7]. For purposes of this paper, this taxonomic argument need not be settled.

Date: 1977
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Journal Article: DIVERSIFICATION OF REGIONAL MARKETING COOPERATIVES (1977)
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