Effects of the Improvements of Communication Media

Marshall McLuhan

The Journal of Economic History, 1960, vol. 20, issue 4, 566-575

Abstract: The advantage of having a tightly woven thesis to present to you is that it can be used in the introductory paper as a rug to be yanked violently from under my feet. If caution leads Professor Easterbrook “to remain, at least for the time being, in the informational camp,” it is obvious that only a total absence of caution would lead me, a professor of English, to venture before the leaders in the field of economic history in the role assigned to me today.

Date: 1960
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