EXPLORATORY ANALYSIS OF ORGANIZATIONAL CULTURE IN GALATI COUNTY BUSINESS ENVIRONMENT

Gabriela Gheorghe (), Edit Lukacs () and Daniela Sarpe ()
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Gabriela Gheorghe: Dunarea de Jos University of Galati, Romania
Edit Lukacs: Dunarea de Jos University of Galati, Romania
Daniela Sarpe: Dunarea de Jos University of Galati, Romania

Risk in Contemporary Economy, 2014, 125-130

Abstract: Based on data collected as part of the COMOR Project, developed by The Scientific Society of Management from Romania, for the analysis of organizational culture in the Romanian business environment, we have initiated an exploration using Business Intelligence tools. The purpose of this analysis is to find relevant information about the organizational culture for Galati County, starting from the results obtained in this project, and, using data mining techniques, to investigate relationships and links between responses to different survey questions, in this "mine" data, gathered by the project team effort.

Keywords: organizational culture; managerial behavior; cultural dimensions; Business Intelligence tools; data mining (search for similar items in EconPapers)
Date: 2014
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