PERSPECTIVES OF STRATEGIC MANAGEMENT OF ROMANIAN ENTERPRISES FROM THE VIEW OF PROMOTING THE COMPETITIVE STRATEGIES OF DEVELOPMENT

Gabriel Croitoru (), Valentina Ofelia Robescu () and Marius Piturlea
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Gabriel Croitoru: Valahia University of Targoviste, Romania
Valentina Ofelia Robescu: Valahia University of Targoviste, Romania
Marius Piturlea: Valahia University of Targoviste, Romania

Risk in Contemporary Economy, 2015, 107-114

Abstract: Using an appropriate strategic management may be a way of surviving in a world of increasing competition but also to withstand the so called „tyranny of choise”. Actually what pushed us to deal with such a theme for this conference too, because we were vexed by two questions: Why some organisations have success and others don’t? What do organizations do to seek profit, excellent performances year after year, while others go through periods when they struggle to survive? An answer may be found in the subject matter of this article: strategic management. We consider advantages those resulting from the organizations that think strategically, examining the way they understand their own operating environment and their own strength and weakness, which can lead to successful strategies.

Keywords: knowledge; leadership; strategy; management (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:ddj:fserec:y:2015:p:107-114

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