The Augmented Reality Technologies in Tourism: A State of Art

Gheorghe Epuran, Ioana Bianca Chițu and Simona Ivasciuc
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Gheorghe Epuran: Transilvania University of Brasov, Romania
Ioana Bianca Chițu: Transilvania University of Brasov, Romania
Simona Ivasciuc: Transilvania University of Brasov, Romania

Risk in Contemporary Economy, 2019, 501-505

Abstract: In tourism, as in other economic sectors, technological innovation plays a very important role in achieving the companies’ objectives and, also, in meeting consumers' desires as much as possible. In this context, the concrete benefits of the augmented reality in the field of tourism have been identified in the paper, starting from the concrete examples of its application provided by the literature. At the same time, the main expectations of its potential users were determined, namely, on the one hand, the companies operating in the field of tourism and on the other side the tourists.

Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:ddj:fserec:y:2019:p:501-505

DOI: 10.35219/rce2067053258

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