The Impact of Winning an NCAA Men's Basketball or Football Championship on Academic Quality

Austin Eggers (eggersaf@appstate.edu) and Peter Groothuis
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Austin Eggers: Appalachian State University

Economics Bulletin, 2021, vol. 41, issue 2, 263-275

Abstract: Collegiate sports programs are often characterized as the front porch of a university, serving to publicize the institution and draw students to the door. We analyze how winning either a national championship in men's NCAA Division One basketball or football influences the academic quality of students attending the university. Our findings suggest that winning a national championship in men's basketball slightly increases the quality of students at a university, while winning a football championship slightly lowers the quality of students who enroll at a school as measured by academic test scores and high school rank. Our results demonstrate that winning a national championship may serve as signal to prospective students of the amenity mix available at a university, thereby influencing student enrollment decisions.

Keywords: Higher Education; Academic Ranking; NCAA men's basketball and football (search for similar items in EconPapers)
JEL-codes: I2 J2 (search for similar items in EconPapers)
Date: 2021-04-09
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