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Relationship Between Flexible Organizational Culture and Innovation Capabilities: The Moderating Effect of Rigid Organizational Culture

Marco Alberto Núñez Ramírez, Roger Banegas Rivero (), Altayra Geraldine Ozuna Beltrán, Rosalva Irma Castro Álvarez and Valeria Carolina León Ramírez
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Marco Alberto Núñez Ramírez: Department of Management, Instituto Tecnológico de Sonora, México,
Altayra Geraldine Ozuna Beltrán: Department of Accounting and Finance, Instituto Tecnológico de Sonora, México
Rosalva Irma Castro Álvarez: Department of Management, Instituto Tecnológico de Sonora, México
Valeria Carolina León Ramírez: IDEA Business Incubator, Instituto Tecnológico de Sonora, México.

International Review of Management and Marketing, 2017, vol. 7, issue 4, 17-25

Abstract: The aim of this research is to evaluate the moderating effect of rigid organizational culture on the relationship between flexible organizational culture and innovation capabilities. As empirical evidence, a sample of 103 companies from Northwest Mexico was obtained through quantitative, correlational and cross-sectional research, with a non-experimental design. Also, Pearson's correlation and stepwise regression were used to test the hypotheses of the study, which were partially proved. It was found that rigid and flexible cultures are complemented to foster the development of innovation capacities.

Keywords: organizational culture; innovation capabilities; relation; moderation. (search for similar items in EconPapers)
JEL-codes: M14 M3 (search for similar items in EconPapers)
Date: 2017
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