Pakistan Textiles can Bounce Back Vigorously

Asif Ali, Muhammad Khan, Amir Ishaq, Arif Hussain, Shams Ur Rehman, Imran Ali Khan and Syed Fahad Ali Shah
Additional contact information
Asif Ali: Department of Education, Abdul Wali Khan University, Mardan, Khyber Pakhtunkhwa, Pakistan,
Muhammad Khan: Department of Management Sciences, Abdul Wali Khan University, Mardan, Khyber Pakhtunkhwa, Pakistan,
Amir Ishaq: Department of Management Sciences, Air University, Pakistan,
Arif Hussain: Institute of Business studies and Leadership, Abdul Wali Khan University, Mardan, Khyber Pakhtunkhwa, Pakistan,
Shams Ur Rehman: Department of Business Administration, Northern University Nowshera, Pakistan,
Imran Ali Khan: Department of Business Administration, Northern University Nowshera, Pakistan,
Syed Fahad Ali Shah: Department of Economics, University of Chitral, Pakistan.

International Review of Management and Marketing, 2020, vol. 10, issue 2, 30-40

Abstract: The purpose of this research study is to identify and analyze the methods for increasing the market share of the Pakistan Textile industry in the world. This paper discusses the macro economic factors responsible for advancement and development of the textile industry in leading textile producing countries. The approaches adopted in this study are: firstly, developing a set of key success factors by studying the market leaders in the world i.e. China, India and USA; secondly, problems are being identified in the Pakistan Textile industry by comparing those key success factors with the situations in Pakistan. The problems found in Pakistan textile are further investigated and verified through primary research based on qualitative data. Finally, a set of recommendations is developed for the solution of problems found in Pakistan textile industry to increase its market share in the world. This paper proposes suggestions for solving problems found in Pakistan textile industry. Proper implementation of the guidelines given in this study greatly improves the chances of the Pakistan textile industry realizing its full potentials and ultimately increases its world market share.

Keywords: Pakistan; Textile Industry; Key Success Factors; Market Share (search for similar items in EconPapers)
JEL-codes: L67 (search for similar items in EconPapers)
Date: 2020
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (7)

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