The reference model of competitiveness factors for SME medical sector

Katarzyna Rostek

Economic Modelling, 2012, vol. 29, issue 5, 2039-2048

Abstract: The paper presents the issue of SME competitiveness in terms of determining their competitive position on the market. The proposed reference model, focused on the evaluation of the competitiveness of a selected group of SMEs on the market of medical services, was developed to support strategic decision-making. The usefulness of the model is verified in the process of determining the competitive position of a selected group of participants, applying research methods of strategic analysis. Relationships, observed during the study, occurring between the competitiveness factors and the competitive position taken by a company, provide knowledge, whose utilization directs the company's business to improving its market performance, organizational and economic conditions.

Keywords: Competitiveness; Competitiveness factors; Measures of competitiveness factors; Competitive position; Reference model; Benchmarking results; Key success factor analysis (search for similar items in EconPapers)
Date: 2012
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (6)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:ecmode:v:29:y:2012:i:5:p:2039-2048

DOI: 10.1016/j.econmod.2012.03.002

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