Reminders for voluntary payments might backfire—Evidence from a field study
Tassilo Sobotta and
Economics Letters, 2018, vol. 171, issue C, 133-136
We investigate the effects of reminders for payments in a setting where customers pay on a voluntary basis. A neutral reminder significantly increases customers’ payment probability. However, our study indicates the importance of the exact wording of the reminder. Reminders including additional information do not increase the payment probability further and seem even less effective than the neutral reminder in some cases.
Keywords: Field study; Voluntary payments; Reminder; Nudging (search for similar items in EconPapers)
JEL-codes: D64 D90 (search for similar items in EconPapers)
References: View references in EconPapers View complete reference list from CitEc
Citations: Track citations by RSS feed
Downloads: (external link)
Full text for ScienceDirect subscribers only
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
Persistent link: https://EconPapers.repec.org/RePEc:eee:ecolet:v:171:y:2018:i:c:p:133-136
Access Statistics for this article
Economics Letters is currently edited by Economics Letters Editorial Office
More articles in Economics Letters from Elsevier
Bibliographic data for series maintained by Dana Niculescu ().