Modeling consideration sets and brand choice using artificial neural networks
Bjorn Vroomen,
Philip Hans Franses and
Erjen van Nierop
European Journal of Operational Research, 2004, vol. 154, issue 1, 206-217
Date: 2004
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Working Paper: Modeling Consideration Sets and Brand Choice Using Artificial Neural Networks (2001) 
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Persistent link: https://EconPapers.repec.org/RePEc:eee:ejores:v:154:y:2004:i:1:p:206-217
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