Competition through capacity investment under asymmetric existing capacities and costs

Shu-Jung Sunny Yang and Edward James Anderson

European Journal of Operational Research, 2014, vol. 237, issue 1, 217-230

Abstract: This paper discusses the way that different operational characteristics including existing capacity, scale economies, and production policy have an important influence on the capacity outcomes when firms compete in the market place. We formulate a game-theoretical model where each firm has an existing capacity and faces both fixed and variable costs in purchasing additional capacity. Specifically, the firms simultaneously (or sequentially) make their expansion decisions, and then simultaneously decide their production decisions with these outputs being capacity constrained. We also compare our results with cases where production has to match capacity. By characterizing the firms’ capacity and production choices in equilibrium, our analysis shows that the operational factors play a crucial role in determining what happens. The modeling and analysis in the paper gives insight into the way that the ability to use less production capacity than has been built will undermine the commitment value of existing capacity. If a commitment to full production is not possible, sinking operational costs can enable a firm to keep some preemptive advantage. We also show that the existence of fixed costs can introduce cases where there are either no pure strategy equilibrium or multiple equilibria. The managerial implications of our analysis are noted in the discussion. Our central contribution in this paper is the innovative integration of the strategic analysis of capacity expansion and well-known (s,S) policy in operations and supply chain theory.

Keywords: Capacity expansion; Existing capacity; Fixed cost; Lead time; Game theory; Competitive strategy (search for similar items in EconPapers)
Date: 2014
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (7)

Downloads: (external link)
http://www.sciencedirect.com/science/article/pii/S0377221714000630
Full text for ScienceDirect subscribers only

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:eee:ejores:v:237:y:2014:i:1:p:217-230

DOI: 10.1016/j.ejor.2014.01.042

Access Statistics for this article

European Journal of Operational Research is currently edited by Roman Slowinski, Jesus Artalejo, Jean-Charles. Billaut, Robert Dyson and Lorenzo Peccati

More articles in European Journal of Operational Research from Elsevier
Bibliographic data for series maintained by Catherine Liu ().