The serpent in the supermarket's paradise

Keith Thompson

European Management Journal, 1992, vol. 10, issue 1, 112-118

Abstract: The major British supermarkets are confident and successful businesses which have combined an enviable growth record with margins which are three times as high as those of their mainland European counterparts. However, they are in danger of being marginalised within Europe by their reluctance to respond to the creation of the Single European Market, and the increasingly international nature of their industry. This paper investigates the reasons for the apparent parochialism of these otherwise competent and innovative companies, and concludes that the causes may be structural with much wider implications for British industry in the increasing global business environment.

Date: 1992
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