Managing people in Russia: Challenges for foreign investors

Stanislav Shekshnia

European Management Journal, 1994, vol. 12, issue 3, 298-305

Abstract: Thousands of foreign companies are penetrating Russian markets with strategies developed on the basis of inadequate assumptions about the country and its people. Stanislav Shekshnia examines how the most common myths about Russia such as availability of highly skilled and extremely cheap labour do not fit the reality and cause serious problems for international investors. In conclusion the author shares his views on successful strategies for Russia, based on his business and research experience.

Date: 1994
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