French international business education: A pessimistic view

Jean-Claude Usunier

European Management Journal, 1990, vol. 8, issue 3, 388-393

Abstract: France has a strong basis for developing international business education due primarily to its language, culture and institutions. However, Jean-Claude Usunier shows these can also be retarding factors; the way the universities and grandes ecoles are regulated is one, over-centralisation of French administration is another. The dangerous consequences for French IB education are pointed out.

Date: 1990
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