Simple pricing schemes for consumers with evolving values

Shuchi Chawla, Nikhil R. Devanur, Anna R. Karlin and Balasubramanian Sivan

Games and Economic Behavior, 2022, vol. 134, issue C, 344-360

Abstract: We consider a pricing problem where a buyer is interested in purchasing/using a good, such as an app or music or software, repeatedly over time. The consumer discovers his value for the good only as he uses it, and the value evolves with each use.

Keywords: Evolving values; Pay-per-play; Free trial; Buy-it-now; Risk-robust revenue; Martingale (search for similar items in EconPapers)
JEL-codes: D44 D82 (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:eee:gamebe:v:134:y:2022:i:c:p:344-360

DOI: 10.1016/j.geb.2022.03.012

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