 The influence of resistance to change on evaluating an innovation project's innovativeness and risk: A sensemaking perspectiveTobias Röth and Patrick Spieth Journal of Business Research, 2019, vol. 101, issue C, 83-92 Abstract: Extant research indicates that different individuals struggle to achieve a shared understanding on innovation projects, the primary focus has only been on the individuals' functional background as a cause of systematic differences in assessing innovativeness, neglecting dispositional traits. To address this research opportunity, we investigate how a decision's context and an individual's resistance to change influence the assessment of an innovation project's risk and innovativeness. Our research applies a sensemaking perspective to an experimental design involving 455 participants. We show that an individual's resistance to change moderates the positive relationship between an innovation project's innovativeness and its perceived risk. This moderation effect's strength and direction depends on the underlying interpretation of an organization's context: An opportunity is associated with negative moderation that reduces perceivable risks, while the context of a threat is associated with a positive moderation that reinforces the perception of risks. Keywords: Innovativeness; Risk perception; Sensemaking; Frame; Decision-making (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:eee:jbrese:v:101:y:2019:i:c:p:83-92 DOI: 10.1016/j.jbusres.2019.04.014 Access Statistics for this article Journal of Business Research is currently edited by A. G. Woodside More articles in Journal of Business Research from Elsevier |
Is your work missing from RePEc? Here is how to contribute.
Questions or problems? Check the EconPapers FAQ or send mail to .
EconPapers is hosted by the
School of Business at Örebro University.