Why we need utopia now, and how to use it

Robert V. Kozinets

Journal of Business Research, 2021, vol. 131, issue C, 366-369

Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:eee:jbrese:v:131:y:2021:i:c:p:366-369

DOI: 10.1016/j.jbusres.2019.11.075

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