Exploring the black box of competitive advantage – An integrated bibliometric and chronological literature review approach

Bishwajit Nayak, Som Sekhar Bhattacharyya and Bala Krishnamoorthy

Journal of Business Research, 2022, vol. 139, issue C, 964-982

Abstract: Competitive advantage has been a perpetual area of research in strategic management in different forms. Business strategies in organizations have been underpinned to the objective of attaining competitive advantage. This study explores the academic literature to track the theoretical and chronological evolution of the notion of ‘competitive advantage’. This study also examines the emerging themes with insights obtained from a bibliometric analysis of the area. The insights generated from the bibliometric mapping and decadal conceptual evolution are integrated. The results indicate that although competitive advantage has been manifested in different forms over time, the newer areas of exploration are inclined in the direction of achieving social advantage along with superior financial performance. The findings from this study would facilitate in identifying the trajectory of themes in the study of competitive advantage and isolate potential areas of explorations for future research.

Keywords: Competitive advantage; Strategic management; Theoretical evolution; Chronological literature review; Bibliometric analysis; Intellectual structure (search for similar items in EconPapers)
Date: 2022
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (8)

Downloads: (external link)
http://www.sciencedirect.com/science/article/pii/S0148296321007748
Full text for ScienceDirect subscribers only

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:eee:jbrese:v:139:y:2022:i:c:p:964-982

DOI: 10.1016/j.jbusres.2021.10.047

Access Statistics for this article

Journal of Business Research is currently edited by A. G. Woodside

More articles in Journal of Business Research from Elsevier
Bibliographic data for series maintained by Catherine Liu ().