Advancing the understanding of the resident pro-tourism behavior scale: An integration of item response theory and classical test theory

Jing Liu, Hua Lin, Bing Hu, Zixiong Zhou, Elizabeth Agyeiwaah and Ye Xu

Journal of Business Research, 2022, vol. 141, issue C, 113-125

Abstract: Sound measurement is critical for advancing an understanding of resident pro-tourism behavior, a growing but still new research area. However, existing scale development and validation practices of pro-tourism behavior tend to focus on classical test theory (CTT), a dominant measurement approach in social science. The addition of item-specific information provided by item response theory (IRT) to the overall scale performance, the focus of CTT psychometric testing, allows us to gain a more thorough understanding of the pro-tourism behavior scale. The results suggest that the pro-tourism behavior scale (Ribeiro, Pinto, Silva, & Woosman, 2017) has good psychometric properties. Most items have high discrimination parameters, demonstrating their ability to discriminate between participants across a range of pro-tourism behavior. More importantly, it is evident that the instrument demonstrates better measurement precision across the lower and middle levels of pro-tourism behavior.

Keywords: Pro-tourism behavior; IRT; Psychometric properties; Tourism development attitudes; Measurement theory (search for similar items in EconPapers)
Date: 2022
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Citations: View citations in EconPapers (2)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:jbrese:v:141:y:2022:i:c:p:113-125

DOI: 10.1016/j.jbusres.2021.12.013

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