It's beginning to smell (and sound) a lot like Christmas: the interactive effects of ambient scent and music in a retail setting
Eric R. Spangenberg,
Bianca Grohmann and
David E. Sprott
Journal of Business Research, 2005, vol. 58, issue 11, 1583-1589
Date: 2005
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Persistent link: https://EconPapers.repec.org/RePEc:eee:jbrese:v:58:y:2005:i:11:p:1583-1589
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