Retailing evolution research: Introduction to the special section on retailing research

Jean-Charles Chebat, David J. Ortinau and Barry J. Babin

Journal of Business Research, 2009, vol. 62, issue 6, 579-580

Abstract: Five articles were selected from studies presented at the Ninth Society for Marketing Advances Retailing Research Symposium. The following article introduces their themes and main findings, along with the process of selection.

Keywords: Retailing; Research; Marketing; Business; research (search for similar items in EconPapers)
Date: 2009
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Persistent link: https://EconPapers.repec.org/RePEc:eee:jbrese:v:62:y:2009:i:6:p:579-580

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