 Modeling corporate sustainability strategyAntonio Lloret Journal of Business Research, 2016, vol. 69, issue 2, 418-425 Abstract: This study uses empirical information to demonstrate the analysis of a corporate sustainability model and presents five leading Mexican companies as illustrative examples of sustainable, long-term firms whose strategic plans incorporate three views of sustainability: market-industry, resource-based, and institutional-based. By considering all three domains, companies better position themselves to adapt to the restrictions imposed by the economic, social, and environmental systems. Competitive success requires a constant awareness of the conditions under which the company may lose or generate value, and a company’s competitiveness reflects its long-term performance and relationships within the industry and with competitors. Sustainable companies demonstrate successful long-term performance amid the restrictions imposed by economic, social, and environmental systems by developing a strategy that sustainably generates and captures value into the future. Sustainable practices are central to a company’s business model and survival because a strategy of targeted, enduring actions affords competitive advantages. Keywords: Analysis of corporate sustainability; Market-industry view; Resource-based view; Institutional-based view; Corporate social responsibility (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:eee:jbrese:v:69:y:2016:i:2:p:418-425 DOI: 10.1016/j.jbusres.2015.06.047 Access Statistics for this article Journal of Business Research is currently edited by A. G. Woodside More articles in Journal of Business Research from Elsevier |
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