Central bank communication and website characteristics

Filippo Curti and Sophia Kazinnik

Journal of Economic Behavior & Organization, 2023, vol. 212, issue C, 1216-1241

Abstract: This paper investigates the characteristics of central bank websites across a large sample of central banks. We systematically derive and quantify these characteristics across three dimensions: text, visual presentation, and website performance. We then conduct a survey to isolate the main determinants of user experience. We find that websites with higher visual complexity and lower visual contrast are perceived as more clear and credible. We build a set of time series metrics based on historical website data to capture the evolution of central bank websites with respect to clarity, attractiveness, ease of navigation, and credibility.

Keywords: Central bank communication; Transparency; Credibility; Alternative data; Visual presentation; User experience; Surveys (search for similar items in EconPapers)
JEL-codes: D82 D83 E52 E58 (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:eee:jeborg:v:212:y:2023:i:c:p:1216-1241

DOI: 10.1016/j.jebo.2023.05.017

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