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On the determinants of portfolio choice

Bart Frijns, Esther Koellen and Thorsten Lehnert

Journal of Economic Behavior & Organization, 2008, vol. 66, issue 2, 373-386

Abstract: This paper jointly analyzes traditional and behavioral concepts in a simple experimental setting which allows for the assessment of the relative importance of each factor and their joint behavior. Various hypotheses are tested in three portfolio choice models. Markowitz [Markowitz, H., 1952. Portfolio selection. Journal of Finance 7, 77-92] findings are analyzed and extended by behavioral concepts and socio-demographic variables. Models are expressed as conjoint choice models represented by a multinomial logit model. Data is collected in an experimental setting. We show that the level of the risk-free rate, an individual's risk aversion, market sentiment, self-assessed financial expertise, age and gender are determining factors of portfolio choice.

Date: 2008
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Journal of Economic Behavior & Organization is currently edited by Houser, D. and Puzzello, D.

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