 Consumer-perceived risk model for the introduction of genetically modified food in SpainAfrica Martinez-Poveda, Margarita Brugarolas Molla-Bauza, Francisco Jose del Campo Gomis and Laura Martinez-Carrasco Martinez Food Policy, 2009, vol. 34, issue 6, 519-528 Abstract: Since the last part of the 20th century, the search for new forms of cultivation and food has basically centred on the application of biotechnology, giving rise to GM foods. Consumer acceptance is conditioned by the risk that they perceive from introducing food into their consumption habits processed through technology that they hardly understand. Besides, information is insufficient in the consumer ambit and moreover, it is influenced by ideological and ethical determining factors. The factors were analysed that influence this consumer-perceived risk through a structural equation model. This study was conducted in Spain, concretely in the province of Alicante, located in the southeast of this country. The main conclusion from this research is that the introduction of GM food into agro-food markets should be accompanied by adequate policies to guarantee consumer safety. These actions would allow a decrease in consumer-perceived risk by taking special care of the information provided, concretely relating to health. For, the most influential factor in consumer-perceived risk from these foods is concern about health. Keywords: GM; food; Acceptance; Perceived; risk; Structural; equation; models; (SEM) (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:eee:jfpoli:v:34:y:2009:i:6:p:519-528 Access Statistics for this article Food Policy is currently edited by J. Kydd More articles in Food Policy from Elsevier |
Is your work missing from RePEc? Here is how to contribute.
Questions or problems? Check the EconPapers FAQ or send mail to .
EconPapers is hosted by the
School of Business at Örebro University.